Opening the tin, I get a very sweet buttery bready note (with hint of ammonia), very nice out of the tin. The grind is fine, moist, and fluffy, with just a tad bit of grit in it. Snuffing it, the "flavor" fades quickly, and can't detect much other than a quick bready note before it settles into a nice Virginia base tobacco. Taking it is relatively easy, and would be a good introduction for a beginner to toast snuffs, as the higher moisture content makes it one of the easiest toasts to take. I personally would like a stronger more complex flavor in my snuff, however this gets a solid 4/5.