Very mild , nice flavor, if you dont like strong tobbaco flavor or taste. This is for you!
I purchased a few tins based on a YouTube review by Simply Snuff. His review was pretty accurate but it didn't have as much burn or menthol as, say JIP or Hedges. Lovely mix of menthol and eucalyptus. The grind is very fine and packs like powdered clay. Totally recommend this one.
A good try at a white version of o&g. To be a little closer it could use some sage, but this is a good white medicated snuff. Medicated fans should check this out.